Business is a Sport

Business is a Sport

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High-Performance Coaching for Ambitious Executives & Entrepreneurs

Develop unshakeable confidence, resilience, and clarity using sport psychology and peak performance principles.

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For Those Who Demand Better Results

High Performance Coaching for Executives, Entrepreneurs and Athletes

Helping success-driven individuals use the power of psychology to get results far beyond their expectations.

As featured in

For Those Who Demand Better Results

Executives

Discover how Michael's blend of sport psychology and peak performance skill training can help you level up your leadership.

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Entrepreneurs

Entrepreneurs are in an increasingly innovative market. Learn to battle-proof yourself with ambitious goals and a relentless mindset.

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A Proven 4-Step Coaching Process That Gets Results

Dedicated to Your Success

Hi, I'm Michael Ceely.


From ambitious entrepreneurs to Fortune-100 executives to Olympic medalists, I've helped numerous success-driven individuals break through to the next level and get better results.


You too can learn the skills, strategies and habits to unleash your full potential.


If you're ready, I can help you get the results you are truly capable of achieving.

A bald man in a black shirt is sitting on a stool

Dedicated to Your Success

A bald, smiling man wearing a dark button-down shirt, gray jeans, and a watch, sits on a stool against a gray backdrop.

Hi, I'm Michael Ceely.


From ambitious entrepreneurs to Fortune-500 executives to Olympic medalists, I've helped numerous success-driven individuals break through to the next level and get better results.


You too can learn the skills, strategies and habits to unleash your full potential.


If you're ready, I can help you get the results you are truly capable of achieving.

Coaching That Rises Above the Rest

Traditional Coaching

  • Focuses on surface-level productivity

    Most coaching programs focus on external behaviors, simply telling you what to do differently. They don't address the deeper patterns that truly limit your success. It's like treating symptoms while ignoring the cause.

  • Generic advice and glorified pep talks

    Traditional coaching relies on surface-level motivation and cookie-cutter advice found in any self-help book. While these strategies feel good in the moment, they don't translate to meaningful results. You're essentially paying for cheerleading.

  • Vague goals, limited accountability

    Other coaching programs fail to establish a clear direction. Goals remain fuzzy, progress is subjective, and accountability is limited to "check-ins." This approach rarely pushes you beyond your existing standards. Results are limited at best.

  • One-size-fits-all approach

    Most coaching programs try to serve everyone, from start-up entrepreneurs to CEOs, using the same basic framework. This approach ignores the unique challenges faced by high-performers in specific domains. Your needs are unique and you deserve a tailored approach.

  • Temporary motivation, short-term results

    Most coaching provides short-term motivation that fades after your sessions end. Without concrete tools and systematic training, you're left trying to maintain momentum through willpower alone.

Michael Ceely's Coaching

  • Gets to the root of performance blocks

    Michael's approach begins with identifying hidden barriers that hold you back. Using techniques from sport psychology and behavioral science, he helps you recognize limiting patterns and build new neural pathways for success. This approach creates lasting change, not just temporary fixes.

  • Powerful strategies with a proven track record

    Each strategy is backed by research and refined through real-world testing with high-achieving clients. You'll learn skills like visualization, emotional regulation, and peak-state activation. These are the same techniques used by elite athletes and top business leaders.

  • Measurable outcomes and skill mastery

    Michael offers regular performance assessments, quantifiable progress tracking, and high-stakes accountability. You'll know exactly where you stand and what's needed to reach your next level. Michael ensures that you master your new skills before ending coaching.

  • Custom, innovative solutions for each client

    Michael specializes in working with driven professionals who are already operating at a high level. His approach is customized for the unique pressures of executives and entrepreneurs. The coaching is specifically calibrated for people in high-stakes environments.

  • Total performance and mindset transformation

    Michael teaches you actionable skills that become permanent assets in your high-performance toolkit. You'll learn how to take bold, decisive action that propels your growth. In short, you'll transform your performance standards and see improved results long after coaching ends.

What Top Experts Are Saying About Michael Ceely

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“Michael is great at understanding your self-talk, and if it’s helping, or hurting your performance.”

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Shawn Buttner

Certified High Performance Coach

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“Michael has an incredible ability to really listen to what his clients are saying in order to get to the heart of the issue.”

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Cliff Flamer

Founder, BrightSide

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"Michael Ceely is an expert in sports psychology and helping you take the actions you need to reach your goals. I highly recommend him."

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Dr. Ellis Edmunds

Founder, Mindful Therapy for Anxiety

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"Michael Ceely is your man. His calming presence makes him easy to talk to and his good humored nature makes even the tough conversations worth diving into."

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Jeremi McManus

Founder, SF Relationship Coaching

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"Michael's sports psychology training and his own experience of being an athlete, allow him the unique insight to help facilitate healthy changes in athletes, entrepreneurs and high achievers."

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Dr. David Shepard, Psy.D.

Licensed Clinical Psychologist

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"I have known Michael for over 25 years. He’s a warm, good-humored, thoughtful person who has been a great friend and confidant. Michael is one of the first people I turn to when I need someone to talk to."

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Alec Herring

Senior VP, Gallagher

Client Reviews for Michael Ceely's Coaching

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"The Ironman was the most challenging, both mentally and physically, race of my career, however I never gave in! I attribute that largely to the work I did with Michael."

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Aubrey Aldy

Ironman Triathlete

Founder, All Day Endurance

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"He really took the time to analyze what I was saying and come up with some effective strategies that were easy to implement. I would definitely recommend Michael."

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Peter Warrick-Marsh 

Commercial Real Estate Advisor

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"After working with Michael for about a month, we really got on a different track, and are on just an incredible trajectory. Thank you so much Michael!"

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Colin Guest

CEO and Co-Founder, Syrenn AI

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"In just two sessions, he helped us understand our core dynamics as well as our team's motivations. I would highly recommend working with Michael."

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Nati Solomon Fett

Co-Founder, Syrenn AI

Business is a Sport.

Play to Win.

Michael Ceely: Your High Performance Coach

Michael Ceely combines sport psychology and peak performance skills to elevate your results. As a former professional cyclist, he knows the mental and physical challenges of peak performance.


And as an entrepreneur who has built three successful counseling practices, Michael understands the pressures of running a business.


His unique blend of business experience, sports, and psychology empowers executives and entrepreneurs to achieve exceptional results.

How to Get Started with Coaching

1

Schedule a Consultation

Complete a brief form and identify your goals.

2

Strategy Call with Michael

Talk with Michael to see if his coaching is right for you.

3

Start Leveling Up

Begin your journey to success and start seeing better results.

Frequently Asked Questions

  • What is high performance coaching?

    High performance coaching is similar to traditional executive coaching, but adds a deeper psychological component geared toward performing at a high level in challenging environments. 


    High performance coaching teaches you specific mental skills and strategies to achieve your goals. These skills and strategies include visualization, positive self-talk, frustration tolerance training, peak-state activation, and more.

  • Is high performance coaching right for me?

    High performance coaching is for executives, entrepreneurs and business owners who are serious about leveling up.


    If you are 100% committed to improving your results and you're ready to do a lot of hard work, high performance coaching is for you.


    If you are experiencing a lot of anxiety or feeling depressed, it's better to see a therapist. Take care of yourself and handle those things before signing up for coaching.

  • What kinds of coaching programs are offered?

    There are several coaching programs. The individual 1-1 coaching program for executives and entrepreneurs lasts 8 weeks.


    Group coaching programs last 10 weeks and take place at varying times during the year. 


    Additionally, there are custom programs with durations tailored specifically to the unique needs of clients. Contact for more details and current offerings.

  • How much do the coaching programs cost?

    Pricing varies depending on what you want to achieve and which program you want to join. Contact Michael for more details.

  • What's the difference between coaching and therapy?

    Coaching is for people who are ready for immediate growth and want to focus on business, career, or athletic goals. Coaching is not a good fit for people experiencing significant mental health symptoms.


    Therapy, also called counseling or psychotherapy, is for when you're feeling challenged by anxiety, depression, or other mental health symptoms. Therapy is done with a licensed psychotherapist or other mental health professional.

  • Do you offer coaching for athletes?

    Yes, I work with Division 1 college, elite amateur, and professional athletes in all sports. My expertise in is cycling, running, and baseball, sports that I have done myself. 


    The focus of my coaching is on mental performance, not athletic training. Coaching focuses on goal-setting, precompetition energy management, and peak-state performance activation.


    Learn more about my coaching for athletes here.

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